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Privacy PolicyGDPR

Privacy Policy

Thalius AI AB ("we," "us," "our," or "Thalius") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.thalius.ai and use our services. We comply with applicable privacy laws, including GDPR for EU users and relevant Swedish legislation.

Information We Collect

  • Personal Data: Name, email address, business name, IP address, and browsing history. Collected when you fill out forms, contact us, or interact with our demosite.
  • Usage Data: Search queries, product views, clicks and interactions, and general engagement metrics.
  • Cookies and Tracking Technologies: We use cookies and similar technologies to personalize your experience, analyze usage, and improve services. You can manage preferences via browser settings.

How We Use Your Information

  • Provide, operate, and improve our AI-powered search and navigation services
  • Customize your experience according to your preferences and usage patterns
  • Conduct analytics, research, and reporting to enhance product relevance and engagement
  • Communicate with you, respond to inquiries, and send updates about features or changes
  • Comply with legal obligations and protect rights of Thalius and its users

Legal Basis for Processing

  • Consent: Newsletter sign-up, demo requests, and non-essential cookies
  • Contractual obligation: Service provision
  • Legitimate interest: Security, analytics, and service improvement
  • Legal compliance: GDPR, CCPA, and Swedish privacy laws

Sharing of Your Information

We do not sell your personal data. We may share information with:

  • Third-party service providers: e.g., e-commerce platforms, analytics providers who access pseudonymous data to deliver results or provide support
  • Strategic partners: who assist with service delivery

All partners must comply with applicable privacy and data protection standards.

International Data Transfers

Your data may be processed outside Sweden and the EU. We implement safeguards including data processing agreements and standard contractual clauses as required by GDPR.

Data Security

We employ technical and organizational measures including encryption, access controls, and regular audits. No system is completely secure, but we strive for the highest protection levels.

Your Rights Under GDPR

You have the following rights regarding your personal data:

  • Right of access: Obtain copies of your personal data
  • Right to rectification: Correct inaccurate or incomplete data
  • Right to erasure: Request deletion of your personal data
  • Right to restrict processing: Limit how we process your data
  • Right to data portability: Receive your data in a portable format
  • Right to object: Oppose processing for specific purposes
  • Right to withdraw consent: At any time, without affecting prior processing
  • Right to lodge a complaint: With supervisory authority such as Datainspektionen in Sweden or your EU member state

Data Retention

We retain personal data only as long as necessary for the purposes outlined in this policy or as required by law. After the retention period expires, we securely delete or anonymize your data.

Changes to This Privacy Policy

We may update this policy to reflect changes in technology, regulation, or practices. Modifications become effective upon posting. We encourage you to review this policy periodically.

Contact Information

For privacy-related questions or to exercise your GDPR rights:

Email: [email protected]

You can also visit our contact page to submit inquiries.